GDPR Cookie
Your Rights, Our Responsibility
Transparency is part of our quality promise. Below you'll find the full legal documentation governing your use of this website and our services — designed to comply with both EU and UK regulations.
1. What Are Cookies?
Cookies are small text files that a website stores on your device (computer, tablet, or smartphone) when you visit it. They allow the website to remember your actions and preferences over a period of time, so you don't have to re-enter them each time you visit the site or navigate from one page to another.
This Cookie Policy is provided in accordance with Article 5(3) of the EU ePrivacy Directive (Directive 2002/58/EC, as amended by Directive 2009/136/EC), the UK Privacy and Electronic Communications (EC Directive) Regulations 2003 (PECR), and the General Data Protection Regulation (GDPR / UK GDPR).
Our Privacy Policy, available at privacy-policy.html, provides further information about how we process your personal data.
2. Types of Cookies We Use
We categorise the cookies used on our website into four types. Only "Strictly Necessary" cookies are set without your prior consent. All other categories require your explicit opt-in, which you can provide via the cookie consent banner shown on your first visit.
2.1 Strictly Necessary Cookies
| Cookie Name | Purpose | Duration | Type |
|---|---|---|---|
| cookie_consent | Stores your cookie consent preferences (which categories you accepted or declined). | 12 months | Essential |
| session_id | Maintains your browsing session across page loads for form functionality. | Session (deleted on browser close) | Essential |
| csrf_token | Protects against Cross-Site Request Forgery (CSRF) attacks on form submissions. | Session | Essential |
These cookies are essential for the website to function correctly. Without them, features such as the inquiry form and security features would not work. They are placed on your device without requiring prior consent.
2.2 Functional Cookies
| Cookie Name | Purpose | Duration | Type |
|---|---|---|---|
| lang_pref | Remembers your selected language preference (English / German). | 12 months | Functional |
| region_pref | Remembers your selected target market (UK / Germany) for relevant content display. | 6 months | Functional |
2.3 Analytics Cookies
| Cookie Name | Purpose | Duration | Type |
|---|---|---|---|
| _ga | Google Analytics — distinguishes unique visitors for aggregate usage statistics. | 24 months | Analytics |
| _ga_XXXXXX | Google Analytics 4 — maintains session state for measurement. | 24 months | Analytics |
| _gid | Google Analytics — distinguishes users for daily-level statistics. | 24 hours | Analytics |
We use Google Analytics to understand how visitors interact with our website in an aggregated and anonymised form. Google Analytics may transfer data to servers in the United States. We rely on Google's EU/UK data framework commitments and Standard Contractual Clauses for such transfers. You can opt out of Google Analytics at tools.google.com/dlpage/gaoptout.
2.4 Marketing Cookies
| Cookie Name | Purpose | Duration | Type |
|---|---|---|---|
| _fbp | Meta (Facebook) Pixel — delivers relevant advertising to users who have visited our website. | 3 months | Marketing |
| li_sug | LinkedIn Insight Tag — tracks conversions for B2B advertising campaigns. | 6 months | Marketing |
Marketing cookies are only set if you have given explicit consent via the cookie banner. If you decline, these cookies will not be placed on your device and you will not receive personalised advertising from us on third-party platforms.
3. Third-Party Cookies
In addition to our own cookies, we may use cookies set by third-party service providers. These third parties may use cookies to provide their services or to measure advertising effectiveness. The third parties we currently engage are:
- Google Analytics (Google LLC): Website usage analytics. Privacy policy: policies.google.com/privacy
- Google reCAPTCHA (Google LLC): Form spam protection. Privacy policy: policies.google.com/privacy
- Meta Pixel (Meta Platforms, Inc.): Advertising and conversion tracking. Privacy policy: facebook.com/privacy/policy
- LinkedIn Insight Tag (LinkedIn Ireland Unlimited Company): B2B advertising analytics. Privacy policy: linkedin.com/legal/privacy-policy
These third parties may transfer data to servers located outside the EU/UK (e.g., United States). Appropriate safeguards, such as the EU-US Data Privacy Framework and UK Extension, or Standard Contractual Clauses, are in place for such transfers.
4. First-Party vs Third-Party Cookies
First-party cookies are set by our website (4lisadenim.com) and are used to remember your preferences and enhance your experience. These include the cookie_consent, session_id, lang_pref, and region_pref cookies.
Third-party cookies are set by domains other than ours, typically by our service providers (e.g., Google, Meta). These cookies enable features such as analytics and advertising. We do not have direct control over how third parties use the data they collect through their cookies.
5. Cookie Duration
Cookies are categorised by their lifespan:
- Session cookies: Temporary cookies that expire and are automatically deleted when you close your browser. They are essential for website functionality (e.g., maintaining your form input as you navigate between pages).
- Persistent cookies: Remain on your device after you close your browser, for a defined period or until manually deleted. They remember your preferences (e.g., language, cookie consent) across sessions.
6. Managing Your Cookie Preferences
6.1 On Our Website
When you first visit our website, a cookie consent banner will appear at the bottom of the screen, allowing you to accept or decline non-essential cookies:
You can change your cookie preferences at any time by clicking the "Cookie Settings" link in the footer or by clicking here. This will reopen the consent banner, allowing you to update your choices.
6.2 In Your Browser
You can also control and delete cookies through your browser settings. The links below provide instructions for the most common browsers:
Google Chrome
Manage cookies in Chrome →Mozilla Firefox
Manage cookies in Firefox →Safari (macOS)
Manage cookies in Safari →Microsoft Edge
Manage cookies in Edge →Please note that disabling or deleting cookies may affect the functionality of our website. For example, you may need to re-enter your details in the inquiry form, or the website may not remember your language preference.
7. Do Not Track (DNT)
Some browsers offer a "Do Not Track" (DNT) signal that indicates your preference not to be tracked across websites. As there is currently no universally accepted standard for how DNT signals should be interpreted and handled, we do not currently respond to DNT signals. However, you can manage your tracking preferences through the cookie consent banner on our website or through your browser settings.
8. Similar Technologies
In addition to cookies, we may use the following similar technologies on our website:
- Local Storage / Session Storage (HTML5): Used to store small amounts of data on your device for website functionality, such as remembering your cookie preferences between visits. This data is not sent to our servers with each request.
- Pixel Tags / Web Beacons: Small, transparent images embedded in web pages or emails that help us understand whether a page was visited or an email was opened. Used primarily for analytics and email campaign effectiveness.
- Server Logs: Technical data automatically recorded by our servers (IP address, timestamp, requested URL, browser type) for security and operational purposes. This data is not stored in cookies and is retained for 14–30 days.
9. Updates to This Cookie Policy
We may update this Cookie Policy from time to time to reflect changes in our cookie usage, legal requirements, or the services of our third-party providers. The updated version will be posted on this page with a revised "last updated" date.
If we introduce new categories of cookies or significantly change how we use existing cookies, we will update this policy and, where required, seek your renewed consent via the cookie banner.
10. Contact Us
If you have any questions or concerns about our use of cookies or this Cookie Policy, please contact:
- Email: privacy@lisa-clothing.com
- WhatsApp: +86-13827005025(Lisa)
- EU Representative: privacy-eu@lisa-clothing.com
- UK Representative: privacy-uk@lisa-clothing.com